Introducing Alice 2.0 Looking Glass · Launching April 2026

Introducing an AI designed to think with you — not for you.

For people with the courage to build something new. Professionals whose reputation is their primary business asset. People who cannot afford to sound like everyone else because their livelihood depends on being trusted as someone specific.

You train her. She becomes yours.

For our entire lives we work hard to differentiate ourselves. To get better. To develop a point of view worth listening to. Then most of us discovered GenAI, and quietly, and often without realizing it, we became average.

DESIGN PHILOSOPHY

Designing an AI to make you faster is a very different thing than designing an AI to make you better.

Better requires work. Alice will challenge you, push back on your thinking, and ask more of you than you might expect from a piece of software. Some people find that energizing. Other find it annoying. That's OK. Alice: Looking-Glass is not for everyone.

The Problem

Are you Invisible?

LinkedIn has 1.15 billion members. 230 million in the United States. 70% hold decision-making authority. For independent professionals it remains the single most important channel for building credibility and finding clients.

It is also increasingly broken for that purpose.

54% of LinkedIn posts are now AI-generated, up from under 10% before ChatGPT launched. Average post length has increased 107% in the same period. The feed has not become smarter. It has become longer, louder, and harder to trust.

Alice was built to solve that. Not by adding to the volume. By helping you cut through it.

The Product

Not a content generation tool.
A true professional workshop.

Generative AI tools produce content on your behalf. They are fast, convenient, and increasingly capable of producing writing that sounds professional. They are also, structurally, engines of convergence. The more people use the same tools to communicate, the more everything sounds the same. That is not a bug. It is the logical outcome of the technology.

Alice works differently. She develops your capacity to think and communicate, and then scores the result.

Every piece of content developed in the Workshop is scored across 245 dimensions of craft, trust, and brand alignment. Alice explains the score. Where the argument is strong. Where it needs work. Which trust patterns are present and which are missing. Over time, users get measurably better at articulating what makes them and their work genuinely distinctive.

The output sounds like the user wrote it. Because they did.

How Alice Works

Two Modes. One Practice.

Looking Glass is built around two core functions. Together they form a complete system for developing your professional voice and building your authority.

REFLECT

Alice begins by learning how you think and communicate, your intellectual influences, your reasoning patterns, your professional strengths, your communication style. Not a persona. Not a brand template. An accurate model of you. Completed once. Serves as the foundation for everything that follows. No two Alice instances produce the same output because no two people think the same way.

DEVELOP

The daily working session. You bring an idea, question, or topic. Alice helps identify what is worth saying, develops the argument with structure and depth, and scores the result across 245 factors. The system explains what is driving the score which trust patterns are present, how craft dimensions are performing, where the argument is strong and where it needs work.

THE RESEARCH

Built on evidence.Configured to you.

Alice's scoring system is trained on more than 7 million LinkedIn impressions — not marketing theory, but observed patterns in content that builds trust and engagement over time.

From this research, we developed Trust Architecture™ — a proprietary framework identifying 14 structural patterns that predict whether an audience will trust a communicator. These are measurable, scorable elements of professional communication that most writers never consciously learn.

Patterns include revelation structure, costly signal theory, coalition breadth, and pronoun architecture. Each identified from data. Each scorable. Each prescriptive.

7M+

Impressions analyzed to understand what actually works

245

Scoring dimensions across craft, brand alignment, and trust architecture

Trust patterns identified in high-performing content

100%

Configured to your voice — no two instances produce the same output

Proprietary Framework

Trust Architecture™

Every other AI tool makes content. We build trust.

Trust Architecture™ identifies the structural patterns that cause audiences to trust a communicator before they can consciously articulate why. These are the elements present in every piece of content that consistently builds authority, and absent in nearly all content that does not.

14 patterns. 245 scoring dimensions. One outcome: trust that compounds over time.

This research has not been conducted elsewhere. It is our intellectual property, developed from our own data, and it is what makes Alice categorically different from every other tool in this space.

COMPETITIVE POSITIONING

Generative AI vs Reflective AI

GENERATIVE AI

Other AI

·Produces content on behalf of the user
·Replaces the human voice with a statistical average
·Optimizes for speed and volume
·Output is generic and increasingly detectable
·At scale, erodes the differentiation it was intended to create
·Makes you faster. Often makes you average.

They make content.

REFLECTIVE AI

CURIOUSER.AI

›Develops your capacity to think and communicate
›Amplifies your voice rather than replacing it
›Optimizes for trust and authority
›Output is original and attributable to you
›At scale, it compounds — users improve with each session
›Makes you better. Permanently.

WE BUILD TRUST.

The distinction is not a branding exercise. It reflects a fundamental difference in what the technology is designed to do.

WHO ALICE IS FOR

Built for people who are
building something.

Alice is for professionals whose reputation is their primary business asset, people who cannot afford to sound like everyone else because their livelihood depends on being trusted as someone specific.

Founders

You are building a product and a market presence simultaneously, often with no marketing team and no budget. Alice helps you articulate what makes your approach genuinely different, and build an audience that understands and trusts you before they ever need what you sell.

Independent Consultants & Advisors

Your reputation is your pipeline. Alice helps you demonstrate expertise consistently and credibly, turning visibility into inbound client interest without sounding like a content machine.

Executives Building a Personal Brand

You have a point of view shaped by years of practice. Alice helps you translate that into writing that builds professional equity, in your words, in your voice, at your level of sophistication.

The Self-Employed

The fastest-growing segment of the American workforce. No marketing department. No budget. Alice provides the strategic thinking partner that makes professional visibility achievable.

Early Evidence

Alice MVP, Current Metrics

200+

Paying customers at $25/month

109

Community investors, many also active users

60%

Trial-to-paid conversion rate

Customer acquisition cost

Pricing

$25/mo

One week free · No annual commitment · Cancel any time

Full voice configuration

Unlimited content development

245-point scoring

Trust Architecture™ analysis

Continuous new capabilities as we build them

We do not offer a free tier. We do not monetize user data. We charge more than it costs us to make this, not because we are greedy, but because we are building a business, not a deception. When a product is free, you are the product. We would rather you be our customer.

Join the waitlist See how it works

This Is For The Builders

Where founders develop and amplify their originality.

70% of all new jobs in America are created by entrepreneurs. They do not have marketing departments or agency budgets. What they have is expertise, conviction, and the willingness to do the hard work of building something from nothing.